January 24, 2025|
AI
|10 months agoThe Body Shop Exits Swiss Market Amid Retail Transformation
Cosmetics retailer announces closure of all 33 Swiss locations, signaling shifts in Swiss retail landscape and consumer behavior.
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Generated IllustrationKey Takeaways
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- The Body Shop will close all 33 stores in Switzerland by May 2025
- The Body Shop Switzerland is operated as a franchise by Coop supermarket group
- Coop will not extend the franchise contract ending in May 2025
- The Body Shop has undergone multiple ownership changes since its founding in 1976
- The brand's market positioning is no longer considered unique in Switzerland
By The Numbers
33
Number of Swiss stores closing
108
Number of employees affected
2025
Year of planned closure
They Said
"The Body Shop brand's market positioning is no longer unique"