23. Juni 2025|
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|5 months agoTourist Spending in Switzerland Hits New High Despite Strong Franc
Foreign visitors spent CHF19.6 billion in Switzerland during 2024, marking 2.2% growth despite currency challenges, while Swiss spending abroad increased by 7.8%.
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Generated IllustrationKey Takeaways
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- Foreign visitors spent CHF 19.6 billion in Switzerland in 2024.
- Swiss residents spent CHF 18.9 billion traveling abroad in 2024.
- The tourism trade balance surplus dropped to CHF 720 million.
- Overnight stays in hotels and apartments increased by 3.8%.
- Swiss spending on cross-border shopping trips rose by 9.4%.
By The Numbers
CHF 19.6 billion
Total Foreign Spending
+2.2%
Growth Rate
+7.8%
Outbound Spending Growth
CHF 720 million
Tourism Balance Surplus
They Said
"The growth in spending by foreign tourists in Switzerland is explained by the rising number of guests last year."
"The so-called 'tourism balance' of expenditure remains positive CHF 720 million... but the surplus has decreased significantly."